Sports and Leisure Innovation is the holding group regarding four live (as at Jan 2021) new brands entering the health and finess, physical activity sectors with a major disruptor attitude to family fitness, sports participation and child health. They are:

Healthtrack Clubs - A new entrant into the family health club sector

Children First - Bespoke 20,000 sq ft spaces for older children on the High Street

CoachRed - A tech platform focused on searching and booking for sports coaches

Trys Rugby - The touch and tag rugby versions of 5 a side operator Goals but more focused on multi sport leagues

At the Sports and Leisure Innovation Agency, we have a particular emphasis on sports participation insight, stadium revenue offerings, new trends in health and fitness, sports sponsorship, business planning for investment and product development in the brand marketing, school sport, sports tech and leisure sectors.

As innovators in a number of inter related sectors, our skills lie in between sport development, sport sponsorship and sports investment as government funding changes in 2021 and big brand expectations move towards physical activity programmes, health awareness and event activation with a real social purpose.

Consumers are now changing lifestyle habits through technology so as to benefit from being more active and living longer and therefore want to see "big brands" spend more of their budgets in this changing landscape.